SMS Marketing to bring in the customers, Increase customer base, Increase Customer loyalty, Increase frequency, Increase number of transactions, INCREASE REVENUE
Posted on January 27, 2012 | Leave a comment
MS Marketing is the freshest, on demand way to market special offers and discounts to your current and future customers. For years upon years, business owners have been using print advertising (.25% read-rate) and direct mail (1.5% read-rate) and email marketing programs (5% read-rate). However text messages get 97% read-rates, 95% within 5 minutes of receipt! The average text message stays on the phone for 12 days. How many times will it be read? More than one. Which touches more people?
SMS Marketing is a way to immediately market special information and super deals to your customers. Even if they don’t redeem the coupon they are reminded about your business. The next time they are thinking of using a business like yours you will be on their phone and on the top of their mind.
Offer something of value in return for them signing up. Call it your VIP DISCOUNT CLUB. Customers will jump on the opportunity to join your special club and will feel lucky to be able to be in such a privileged group! Every week or two, send out a text to your VIP Discount Club offering a no-brainer, exclusive special offer that only your opted-in database has access too and give them 48 hours to claim the special deal. This makes your texts go viral because people forward them to friends and they opt-in too. How much is an extra visit to your business worth? What is the lifetime value of a new customer? Do you see the dollar signs? You will have a rush of customers running through your door for the next 48 hours throwing you more money!! Just imagine the power of being able to instantly reach your customers cell phones!
But won’t this cost a fortune? No it cost pennies per touch. Even if it takes 7 touches until the customer returns that’s a cost of $.35 – thirty five cents.
This super simple marketing method can be started for $118 you get that back in the first campaign. We could literally launch your first campaign in 48 hours.
TEXT Lori_S to 72727 to get started.
Lets face it the way mobile phones are improving with touch screens and web browsers we know it won’t be long until everyone is using their mobile device for downloading coupons and web browsing. The sooner you start building your database the easier and more natural it will be for your customers to find you, your menu, your specials, and your locations. The more you can communicate with them the more familiar they will be with your business.
We already send 4.1 billion text messages per day (double from last year). Three times more text messages than phone calls. More people own a cell phone than a computer or a tooth brush. Do you see where this is heading? Do you want to be there? When do you want to start? When will your competition start?
